Sweety's Design Portfolio

About Me

I started as a B.Com student but stumbled into UX design in my third year—and honestly, I never looked back.

Solving real-world problems through design? Count me in!

My perfectionism sometimes makes it hard to stop tweaking things (who can resist that one last iteration?), but it’s all in the name of delivering top-notch results.

Whether it’s teaming up with creatives or owning a project solo, I’m all about making life easier with thoughtful design.

I started as a B.Com student but stumbled into UX design in my third year—and honestly, I never looked back.

Solving real-world problems through design? Count me in!

My perfectionism sometimes makes it hard to stop tweaking things (who can resist that one last iteration?), but it’s all in the name of delivering top-notch results.

Whether it’s teaming up with creatives or owning a project solo, I’m all about making life easier with thoughtful design.

DESIGN PRINCIPLES

Building better web

Design, content, and development should work in harmony. When they do, the result is clearer, faster, and more accessible.

Being environmentally-friendly is important, but it’s also crucial to respect user privacy. Our commitment to low-carbon practices must extend to safeguarding user data from companies with poor privacy standards.

User experience and organizational objectives should complement each other. By aligning both, we create solutions that benefit everyone and drive mutual success.

Work History

VREfyd

Current

Feb 2024- Present

Founding Product Designer

As the Founding Product Designer, I handled the mobile app, web app, and admin side (Rehub) end-to-end. I also led the design and development of the marketing website, making sure everything looked sharp while effectively communicating the brand.

Plus, I got deep into user research, chatting with brokers and home seekers to create smooth, intuitive designs.

Indiassetz

Current

Nov 2023- Present

UX Designer

One of the first on the Indiassetz design team! I talked to users and employees to dig into their pain points. I owned major flows like onboarding, refer & earn, digital rent, and took them all the way from idea to prototype to handoff.

Greenlakes

June 2023- Nov 2023

UI/UX Designer and Digital marketing strategist

As the solo designer and marketer, I revamped the Greenlakes website, driving up user engagement. I also ran the show on social media, boosting followers by 45%, and handled Facebook and Google ads while sprinkling in some SEO magic for UX content.

Obe’ Cocktail

June 2022- Nov 2022

Marketing Intern

I jumped in to help Obe’ Cocktail with marketing, product shoots, and whipped up some cool creatives to boost their brand.

All capabilities ( Super powers✨ )

Product Strategy

UX Design

UI Design

Product Design

Web Design

Webflow

Brand Design